Four questions your homepage needs to answer
When people land on your webpage, either organically or through keying in your URL, the place they most usually land is your home page. And given you have fewer than 10 seconds to capture their...
View ArticleFive mistakes that kill your web copy
A lot of people spend a lot of time, energy and money outsourcing web development and design, but then let it all go to waste by not thinking as seriously about the writing. Let’s face it, you may have...
View ArticleSeven tips to avoid a web design nightmare
With a raft of do-it-yourself content management systems and a proliferation of web-designers and developers, it has never been easier for a small business to have its own website. But with this ease...
View ArticleIs your website user-friendly?
Just because your website looks pretty and has all the bells and whistles does not mean it is actually doing its job and improving your business bottom line. When it comes to websites, appearance is...
View ArticleWhat on earth is responsive web design?
Things move fast in world of information technology and the latest buzz is all about responsive web design. But what is it and how can you make it work for your business? Put simply, responsive web...
View ArticleSo you want to set up an online store?
These days more and more bricks-and-mortar retailers are realising that in order to survive well into the future, it is imperative to have an online store. Moving online is not online an essential part...
View ArticleThree approaches to a website refresh
If you have been thinking of redesigning your website, you are probably also thinking about the best way to go about it. Here at Direct Sites Online, we believe there are three approaches: Kapow —...
View ArticleSeven reasons to choose Magento for your e-commerce website
Here at Direct Sites Online we build e-commerce platforms. Lots of them. So we have plenty of experience in the multitude of platforms out there. Yet, we keep coming back to Magento and advise our...
View ArticleVideo marketing in 2013
Welcome to our first post of the New Year. And what a year it’s turning out to be already. We were particularly interested to read Frost and Sullivan’s top seven predictions for digital media in...
View ArticleMobile technology and the future of digital marketing
This is the final in our series on Frost and Sullivan’s top seven predictions for digital media in 2013 and focuses on tablets, smart phones and how they will impact the digital media landscape....
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